NEXT LEVEL TOOTHPASTE
The idea for Grind was many years in the making; and it didn’t begin with toothpaste. It began with “The Grind.” Long days; late nights; and overcoming adversity… all played a part in the making of Grind. Bootstrapping a toothpaste company; and having to compete with “Big Paste” would be no different. Thus the name Grind.
We created Grind with one primary goal - to change the narrative on charcoal toothpaste. A quick Google search for “charcoal toothpaste” will leave you questioning: Is it good for you?; Does it work?; What are the pros and cons?; What are the risks?; and so on… So, this is where we began. Challenge accepted.
"THE GRIND" HAS COMMENCED.
BEHIND "THE GRIND"
Grind is an innovative toothpaste specifically crafted to employ charcoal safely and effectively. We completed 7 revisions during 9-months of research and development until the formula was just right. Revision number 7 was it; a craft toothpaste with 27 hand selected ingredients, each with a specific purpose. However, Grind wasn’t ready just yet; it still had to undergo third party testing.
The results… A Relative Dentin Abrasion (RDA) score of 79. One of the lowest abrasion scores of any charcoal toothpaste on the market today. What this really means… it’s truly safe for daily use! But it gets even better.
Instead of stopping at fluoride-free, we replaced it with two natural alternatives that are backed by real science. The world’s first toothpaste to combine activated charcoal, hydroxyapatite and theobromine. Finally, a charcoal toothpaste with effective protection without fluoride.
As great as Grind is, it’s the purpose behind “The Grind” that really makes us unique. More than a paste… “Grind” is that subtle inspiration to get after it and never quit. All with a mission on the backend to help the veteran community.
AS SEEN ON
AVAILABLE NOW
Here at Grind; and at some of your favorite online marketplaces...
Testimonials
Where Has This Been All My Life!?? My teeth are whiter after just 1 week! I’m a tea drinker and my front teeth are porcelain. So, I could see the color difference beforehand. This also leaves your teeth and gums feeling smooth. Even got my husband to use it!
— Brittany (Amazon)
I love everything about it. Best toothpaste I’ve ever used! Love the ingredients. Thank you from the bottom of my hippie heart.
-the anti fluoride dental hygienist :)
— Sara (Amazon)
Try it out. You won't be disappointed. I've tried many toothpastes. This one REALLY polishes your teeth quickly. Plaque gets removed without any hassle. I was pleasantly surprised.
— SonDorikin23 (Amazon)
Different (by design)
You can go basic with your typical “Fluoride” or “Fluoride-Free” toothpaste; or you can go ALL-IN with Grind.
We hand selected 27 of the very best ingredients to create one hyper-premium toothpaste that delivers on a promise. A promise to never use fluoride; and to take natural alternatives mainstream. Not just a shelf on the side, priced out of reach... Grind Toothpaste is just the begining. The first of many exceptional products to come.
#justthebeginning
SHOP
NEVER SETTLE
We could have stopped at “Fluoride-Free” but, that would be quitting! So, we replaced it with Hydroxyapatite and Theobromine. These are big words, but know this - Both are natural, backed by science and extremely effective at remineralizing your enamel and reducing the risk of cavities. This unique combination allows us to mindfully employ charcoal the way it was intended – to whiten without worry. With an RDA (abrasion) score of 79, you can use Grind daily!
WHAT'S IN YOUR PASTE?
THE SCIENCEBrush like you want it!
The reviews speak for themselves!
GRIND TOOTHPASTE
ALL-AMERICAN
Born in Utah (mint elevated).
Sold nationwide.
PURPOSE DRIVEN
Our mission is to source the finest ingredients; and employ the best toothpaste in the world, while supporting the veteran community. Through our alignment with non-profits, each purchase enables us to provide life-changing oral care to a veteran in need.
PASTE WITH PURPOSE.
NO WEAK SAUCE
SLS Free, SLES Free, DEA Free, BPA Free, Fluoride Free, Gluten Free and Cruelty Free; Free from: Dyes, Peroxide, Triclosan, Parabens, Artificial Flavors or Artificial Sweeteners. Vegan Friendly. PETA approved.
INFUSED WITH HYDROXYAPATITE
Hydroxyapatite. A big word and a big deal. Your teeth are actually made up of mostly Hydroxyapatite, which encompasses 97% of your enamel. It’s been used in Japan to combat cavities for over 40 years. We use it as our primary alternative to fluoride. Bye Fluoride!
Source: PMCID: PMC4252862, 20 Nov 2014, NCBI, U.S. National Library of Medicine, National Institutes of Health.
STRENGTH THROUGH CHOCOLATE
Theobromine. Another big word. We use Theobromine as a secondary alternative to fluoride. It's a natural chocolate (cacao bean) extract used to help with remineralization and potentially assist with sensitivity. (Source: the National Institutes of Health)
Source: PMC6823004, 17 Sep 2019, NCBI, U.S. National Library of Medicine, National Institutes of Health.
GET ACTIVATED
Charcoal. The way it was intended. We combine coconut shell activated charcoal with three other natural yet gentle cleaners, including sodium bicarbonate (baking soda) to gently whiten. A revolutionary charcoal toothpaste with a Relative Dentin Abrasion (RDA) Score of 79.
Source: PMCID: PMC6438662, 14 Jan 2019, NCBI, U.S. National Library of Medicine, National Institutes of Health.
